Author Archives: goodworkslaboratory

Courtney is an experienced storyteller, educator, and solution finder. With over a decade of cross-sector work with local and national environmental nonprofits, higher education, and startups – she thrives when collaborating, writing, connecting, and organizing chaos.  For the last several years, she has enjoyed telling the stories of notable locals through the Boardman Review andContinue reading “Meet the Good Works Lab Team: Communicator, Courtney Bierschbach”

Shannon loves words. How she can choose the right words and string them together to make an organization’s story come alive. And how she can use that story to zero in on the audience it’s trying to reach.  After 6 years of working and learning about all things marketing, advertising, and writing at Brand Tonic, theContinue reading “Meet the Good Works Lab Team: Copywriter, Shannon Beery”

Attorney Michael C. Naughton is a partner with North Coast Legal, PLC, in Traverse City, Michigan. Widely regarded as one of the top attorneys in his region, Mr. Naughton provides unmatched representation and support to a diverse range of clients throughout Traverse City and the greater Detroit metro who have legal needs involving any ofContinue reading “Meet the Good Works Lab Team: Attorney, Michael Naughton”

Providing multi-sector leadership experience, Jesse Wolff collaborates with people and organizations to achieve high-value social impact in their communities. Jesse has diverse, award-winning experience in nonprofit CEO roles (3x), early-stage seed and impact investing, digital health technology, real estate, startup coaching, human services, corporate finance, alternative asset fund management, teaching, and community health. Proven recordContinue reading “Meet the Good Works Lab Team: Organizational Strategist, Jesse Wolff”

At Mission North, Rob helps municipalities and developers in Michigan and beyond with economic development, planning, strategic planning, zoning, and transportation.  Prior to consulting, he worked as the Executive Director of the Traverse City Downtown Development Authority (DDA), where he helped transform Traverse City’s Warehouse District into Northern Michigan’s most walkable and bikeable commercial district. Continue reading “Meet the Good Works Lab Team: Urban Planner, Rob Bacigalupi”

A creative thinker with a passion for making images tell a story is what drives Kyle. He’s an award-winning Director/DP telling stories through commercials, documentaries, and social media content. Born and raised in Northern Indiana, Kyle had a film camera up to his eye for most of his childhood.  Turning that passion into fruitful workContinue reading “Meet the Good Works Lab Team: Film Maker, Kyle Bainter”

Bill is a former broadcast journalist who started consulting to businesses and nonprofit organizations over thirty years ago. Throughout the 1990s, he owned several small businesses, including a restaurant, pub, and bed & breakfast. He is best known in Michigan for his decades of work in economic development, entrepreneurship, agri-business, and the non-motorized transportation community.Continue reading “Meet the Good Works Lab Team: Facilitator, Bill Palladino”

Kristen is a passionate and intuitive marketing strategist with nearly two decades of experience. She works with businesses and organizations to help them define their brand and share it to effectively reach their goals; ultimately creating community. Before founding Kristen Talaga Creative in 2019, where she guides clients with brand direction, content creation, strategy development,Continue reading “Meet the Good Works Lab Team: Marketing Strategist, Kristen Talaga”